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Sony HVLF20AM TTL Digital Flash for Sony Alpha Digital SLR Cameras | 
| Brand: Sony
Category: Photography
Department: Electronics
List Price: $148.00
Buy New: $144.01
as of 5/23/2012 00:07 PDT details
You Save: $3.99 (3%)
New (5) Used (3) from $73.99
Seller: PORTABLE GUY
Media: Electronics
Autographed: No
Memorabilia: No
Number Of Items: 1
Shipping Weight (lbs): 0.5
Dimensions (in): 7.8 x 4.3 x 3.9
MPN: HVLF20AM
Model: HVLF20AM
UPC: 027242761841
EAN: 0027242761841
ASIN: B0029U0XF6
Availability: Usually ships in 1-2 business days
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| Features:
| • | Maximum range twice that of the built-in flash units on a230, a330 and a380 DSLRs | | • | Bounce flash enables shadowless indirect lighting | | • | Built -in diffuser for wide and telephoto shooting | | • | TTL flash exposure automatically controlled by Alpha DSLRs | | • | Easy intuitive operation; ultra-compact design folds flat when not in use |
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Product Description
Expand your creativity with the revolutionary HVL-F20AM compact external flash, which extends illumination range beyond the camera's built-in flash. Bounce flash enables shadow-less indirect lighting while TTL (through the lens) flash exposure is automatically controlled by your ? DSLR for easy and intuitive operation-all in an ultra-compact design which folds flat when not in use.
FEATURES: - Extends flash range beyond camera's built-in flash - Though compact and lightweight, the HVL-F20AM has a maximum range twice that of the built-in flash units on ?230, ?330 and ?380 cameras. This is represented as the guide number (GN) of 20 with a 50mm focal distance at ISO 100.
- Easy intuitive operation - Unlike most external flash units, the HVL-F20AM has no dedicated ON/OFF switch. Instead, power is automatically switched on simply by raising the flash unit into the shooting position. In addition, a switch on the side of the unit offers Indoor and Outdoor settings, making it easy to obtain flash illumination that suits the shooting situation. A charging lamp indicates when the flash is ready to fire.
- ADI Flash Metering System - The ADI (Advanced Distance Integration) flash metering system offers the optimum flash metering and automatic white-balance compensation regardless of the background conditions or the subject's reflectance. ADI flash metering works in combination with ? cameras and lenses that incorporate a distance encoder. When used with these lenses, the camera calculates a guide number to control TTL (through the lens) flash metering. This guide number is calculated according to distance from the subject, ambient light and pre-flash reflectivity of the subject and the background.
- Bounce flash enables shadowless indirect lighting - When set to
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